NOVATO, Calif., Feb. 19 /PRNewswire-FirstCall/ -- Sonic Solutions? (Nasdaq: SNIC - News), the leader in digital media software, today announced its Roxio-branded consumer applications were number one in U.S. retail in 2007. According to NPD Group figures, which track retail sell-through in North America, Roxio applications increased their market share over the previous year and lead the category in terms of units and revenue with 32% and 42% respectively*. Sonic''s retail leadership was fueled by strong performances for the company''s flagship Roxio-branded digital media applications Toast and Easy Media Creator. On the Windows platform, Easy Media Creator led its category and more than doubled the revenue share of its next closest competitor. Similarly on the Mac platform, Toast dominated, increasing unit sales year-over-year by 49% and securing over 90% share of category revenue.
"We are extremely pleased that we were able to retain our leadership position in a highly competitive environment and, in the process, secure 5 of the 10 spots in the list of best-selling products in the category," said Chris Loeper, vice president of Worldwide Consumer Sales, Roxio division of Sonic Solutions. "A strong partnership with today''s largest retailers has been the key to our growth and helped us to extend our lead over the competition in 2007."
Sonic''s distribution network spans over 12,000 store fronts throughout North America and includes key placement in leading retail and e-tail outlets including Best Buy, Wal-Mart, Costco and Apple retail stores. The company also has retail and online distribution throughout Europe and Asia-Pacific countries.
About Sonic Solutions
Sonic Solutions (Nasdaq: SNIC - News; ) enables the creation, management, and enjoyment of digital media content through its Hollywood to Home(TM) products, services, and technologies. Sonic''s products range from the advanced authoring systems used to produce Hollywood DVD and Blu-ray Disc titles to the award-winning Roxio?-branded photo, video, music, and digital-media management applications. Sonic''s patented technologies and AuthorScript? media engine are relied upon by leading technology firms to define rich media experiences on a wide array of consumer electronics, mobile devices, set-top players, retail kiosks, and PCs. Always an innovator, Sonic has taken a leading role in helping professional and consumer markets make the successful transition to the new high-definition media formats and, through the Sonic DVD On Demand(TM) and Qflix(TM) platforms, Sonic is defining new models for the digital distribution of premium Hollywood entertainment. Sonic Solutions is headquartered in Marin County, California.
Forward Looking Statements
This press release may contain forward-looking statements that are based upon current expectations, including the distribution and market acceptance of Sonic''s Roxio-branded applications. Actual results could differ materially from those projected in the forward-looking statements as a result of various risks and uncertainties, including those discussed in the Company''s annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with the Company''s most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company''s business including risks and uncertainties that may affect future results. The Company does not undertake to update any forward-looking statements.
Sonic, the Sonic logo, Sonic Solutions, Roxio, Roxio Easy Media Creator, AuthorScript, Hollywood to Home, Sonic DVD On Demand, and Qflix are trademarks or registered trademarks of Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license.
* Data based on NPD Group 2007 point of sales revenue and unit figures for Roxio-branded software in CD-R Utilities categories
Source: Sonic Solutions